{"id":1323,"date":"2026-06-06T16:22:43","date_gmt":"2026-06-06T14:22:43","guid":{"rendered":"https:\/\/xperio-consulting.fr\/?page_id=1323"},"modified":"2026-08-31T00:20:58","modified_gmt":"2026-08-30T22:20:58","slug":"a-propos","status":"publish","type":"page","link":"https:\/\/xperio-consulting.fr\/index.php\/a-propos\/","title":{"rendered":"\u00c0 propos"},"content":{"rendered":"\n<figure class=\"wp-block-image alignwide size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"409\" src=\"https:\/\/xperio-consulting.fr\/wp-content\/uploads\/2026\/08\/BAN-3-2-1024x409.png\" alt=\"\" class=\"wp-image-2385\" srcset=\"https:\/\/xperio-consulting.fr\/wp-content\/uploads\/2026\/08\/BAN-3-2-1024x409.png 1024w, https:\/\/xperio-consulting.fr\/wp-content\/uploads\/2026\/08\/BAN-3-2-300x120.png 300w, https:\/\/xperio-consulting.fr\/wp-content\/uploads\/2026\/08\/BAN-3-2-768x307.png 768w, https:\/\/xperio-consulting.fr\/wp-content\/uploads\/2026\/08\/BAN-3-2-1536x614.png 1536w, https:\/\/xperio-consulting.fr\/wp-content\/uploads\/2026\/08\/BAN-3-2.png 1983w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center\">CONCEVOIR DES EXP\u00c9RIENCES QUI DONNENT ENVIE DE\u2026<\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Participer<\/strong><\/li>\n\n\n\n<li><strong>Partager des moments forts<\/strong><\/li>\n\n\n\n<li><strong>Faire des d\u00e9couvertes<\/strong><\/li>\n\n\n\n<li><strong>Apprendre d\u2019un lieu, d\u2019un m\u00e9tier, d\u2019une histoire ou d\u2019un \u00e9v\u00e9nement<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Tout en joignant l\u2019utile \u00e0 l\u2019agr\u00e9able.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tel est le leitmotiv d\u2019<strong>Xp\u00e9rio Studio<\/strong>, studio ind\u00e9pendant de <strong>conception d\u2019exp\u00e9riences sc\u00e9naris\u00e9es<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Notre r\u00f4le : imaginer et structurer des exp\u00e9riences qui placent les participants au c\u0153ur de ce qu\u2019ils vivent.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center\">NOUS NE CONCEVONS PAS SEULEMENT DES HISTOIRES.<\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">NOUS CONCEVONS DES SITUATIONS \u00c0 VIVRE.<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Un r\u00e9cit peut \u00eatre passionnant.<br>Un lieu peut \u00eatre remarquable.<br>Un m\u00e9tier peut \u00eatre fascinant.<br>Un \u00e9v\u00e9nement peut \u00eatre important.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Mais rien de tout cela ne garantit encore une exp\u00e9rience m\u00e9morable.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Il faut parfois simplement :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>une porte \u00e0 pousser <\/li>\n\n\n\n<li>une question \u00e0 r\u00e9soudre <\/li>\n\n\n\n<li>une personne \u00e0 rencontrer <\/li>\n\n\n\n<li>un choix \u00e0 faire <\/li>\n\n\n\n<li>un indice \u00e0 interpr\u00e9ter.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>C\u2019est l\u00e0 que commence le travail d\u2019Xp\u00e9rio Studio.<\/strong><\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center\">DU STORYTELLING \u00c0 L\u2019EXP\u00c9RIENCE<\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Le storytelling traditionnel raconte une histoire.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Le <strong>storytelling exp\u00e9rientiel<\/strong> cherche \u00e0 faire entrer quelqu\u2019un dans cette histoire.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Le participant peut alors devenir tour \u00e0 tour :<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>observateur \u00b7 explorateur \u00b7 joueur \u00b7 enqu\u00eateur \u00b7 t\u00e9moin \u00b7 protagoniste<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Il ne s\u2019agit pas forc\u00e9ment de cr\u00e9er une immersion spectaculaire.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Une exp\u00e9rience peut na\u00eetre d\u2019un espace ordinaire, d\u2019une conversation, d\u2019un objet, d\u2019un indice ou d\u2019une rencontre.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>L\u2019immersion commence parfois au moment pr\u00e9cis o\u00f9 l\u2019on donne au participant une bonne raison de regarder autrement ce qui l\u2019entoure.<\/strong><\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center\">NOTRE MATI\u00c8RE PREMI\u00c8RE : LE R\u00c9EL<\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Xp\u00e9rio ne part pas syst\u00e9matiquement d\u2019une page blanche.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nous commen\u00e7ons souvent avec ce qui existe d\u00e9j\u00e0 :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>un lieu<\/strong><\/li>\n\n\n\n<li><strong>une histoire<\/strong><\/li>\n\n\n\n<li><strong>un m\u00e9tier<\/strong><\/li>\n\n\n\n<li><strong>un patrimoine<\/strong><\/li>\n\n\n\n<li><strong>un territoire<\/strong><\/li>\n\n\n\n<li><strong>une \u00e9quipe<\/strong><\/li>\n\n\n\n<li><strong>un \u00e9v\u00e9nement<\/strong><\/li>\n\n\n\n<li><strong>un contenu<\/strong><\/li>\n\n\n\n<li><strong>un public<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Puis nous cherchons ce que cette mati\u00e8re peut devenir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">M\u00eame une vieille armoire peut devenir int\u00e9ressante\u2026<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>\u00e0 condition d\u2019avoir une bonne raison de l\u2019ouvrir.<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Car un lieu n\u2019est pas seulement un d\u00e9cor.<br>Un m\u00e9tier n\u2019est pas seulement une fiche de poste.<br>Un patrimoine n\u2019est pas seulement une collection de dates.<br>Un \u00e9v\u00e9nement n\u2019est pas seulement un programme.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Chacun peut devenir le point de d\u00e9part d\u2019une histoire \u00e0 vivre.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Notre travail consiste \u00e0 r\u00e9v\u00e9ler ce que le r\u00e9el rec\u00e8le, \u00e0 le structurer et, lorsque cela s\u2019y pr\u00eate, \u00e0 le transformer en exp\u00e9rience.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center\">LE PUBLIC EST NOTRE PREMIER PERSONNAGE<\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Avant de r\u00e9fl\u00e9chir aux d\u00e9cors, aux accessoires ou aux m\u00e9caniques, nous nous demandons :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Qui va vivre l\u2019exp\u00e9rience ?<\/strong><\/li>\n\n\n\n<li><strong>Pourquoi est-il l\u00e0 ?<\/strong><\/li>\n\n\n\n<li><strong>Que sait-il d\u00e9j\u00e0 ?<\/strong><\/li>\n\n\n\n<li><strong>Qu\u2019aimerions-nous qu\u2019il d\u00e9couvre ?<\/strong><\/li>\n\n\n\n<li><strong>Que peut-il faire, choisir ou exp\u00e9rimenter ?<\/strong><\/li>\n\n\n\n<li><strong>Qu\u2019est-ce qui pourrait le surprendre ?<\/strong><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Une exp\u00e9rience commence avec celui qui la vit.<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Pas avec celui qui l\u2019a imagin\u00e9e.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center\">CR\u00c9ER, MAIS GARDER LES PIEDS SUR TERRE<\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Une id\u00e9e peut \u00eatre brillante.<br>Un sc\u00e9nario peut \u00eatre fascinant.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Puis arrive le moment o\u00f9 quelqu\u2019un demande :<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>\u00ab Tr\u00e8s bien\u2026 mais comment on fait ? \u00bb<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">C\u2019est g\u00e9n\u00e9ralement \u00e0 ce moment-l\u00e0 que les choses deviennent int\u00e9ressantes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Xp\u00e9rio ne s\u2019int\u00e9resse pas uniquement \u00e0 l\u2019id\u00e9e.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nous nous int\u00e9ressons \u00e0 sa capacit\u00e9 \u00e0 devenir <strong>une exp\u00e9rience r\u00e9ellement exploitable<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Une cr\u00e9ation doit pouvoir trouver sa place dans un contexte r\u00e9el, avec :<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>un public \u00b7 un lieu \u00b7 une dur\u00e9e \u00b7 des moyens \u00b7 des contraintes \u00b7 des personnes pour la faire vivre.<\/strong><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>La cr\u00e9ativit\u00e9 ouvre la porte.<\/strong><\/h4>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>La conception permet de passer de l\u2019autre c\u00f4t\u00e9.<\/strong><\/h4>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">AU FOND\u2026<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Vous avez peut-\u00eatre quelque chose \u00e0 raconter.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ou quelque chose \u00e0 transmettre.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Un lieu \u00e0 faire d\u00e9couvrir.<\/li>\n\n\n\n<li>Un m\u00e9tier \u00e0 r\u00e9v\u00e9ler.<\/li>\n\n\n\n<li>Un patrimoine \u00e0 faire regarder autrement.<\/li>\n\n\n\n<li>Un \u00e9v\u00e9nement \u00e0 rendre plus vivant.<\/li>\n\n\n\n<li>Une \u00e9quipe \u00e0 faire jouer ensemble.<\/li>\n\n\n\n<li>Une id\u00e9e qui n\u2019a pas encore trouv\u00e9 sa forme.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Nous cherchons alors une autre question que :<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>\u00ab Qu\u2019allons-nous leur montrer ? \u00bb<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Nous pr\u00e9f\u00e9rons demander :<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>\u00ab Que pourraient-ils vivre ? \u00bb<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">C\u2019est souvent l\u00e0 que commence une exp\u00e9rience.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Et peut-\u00eatre, quelques heures plus tard, une histoire que quelqu\u2019un racontera \u00e0 son tour, et qui finira par :<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>\u00ab Tu aurais d\u00fb \u00eatre l\u00e0 pour voir \u00e7a. \u00bb<\/strong><\/h4>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">XP\u00c9RIO STUDIO<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Concepteur d\u2019exp\u00e9riences sc\u00e9naris\u00e9es<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Vous avez une id\u00e9e, un lieu, un projet, une histoire ou simplement l\u2019envie de faire vivre quelque chose de diff\u00e9rent ?<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/xperio-consulting.fr\/index.php\/contact\/\" style=\"padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30)\">PARLONS-EN !<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>CONCEVOIR DES EXP\u00c9RIENCES QUI DONNENT ENVIE DE\u2026 Tout en joignant l\u2019utile \u00e0 l\u2019agr\u00e9able. Tel est le leitmotiv d\u2019Xp\u00e9rio Studio, studio [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-1323","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/xperio-consulting.fr\/index.php\/wp-json\/wp\/v2\/pages\/1323","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/xperio-consulting.fr\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/xperio-consulting.fr\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/xperio-consulting.fr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/xperio-consulting.fr\/index.php\/wp-json\/wp\/v2\/comments?post=1323"}],"version-history":[{"count":91,"href":"https:\/\/xperio-consulting.fr\/index.php\/wp-json\/wp\/v2\/pages\/1323\/revisions"}],"predecessor-version":[{"id":2405,"href":"https:\/\/xperio-consulting.fr\/index.php\/wp-json\/wp\/v2\/pages\/1323\/revisions\/2405"}],"wp:attachment":[{"href":"https:\/\/xperio-consulting.fr\/index.php\/wp-json\/wp\/v2\/media?parent=1323"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}